Copycat Rakusen’s fruit flapjacks!

I recently received some terrible news. Are you sitting down? Rakusen’s are discontinuing their fruit flapjacks.

Sorry to be the bearer of bad news, but I know I can’t be alone in feeling devastated, as almost everyone I’ve mentioned it to has said, “but they’re the best thing they make!” Sadly, while people might love them, they apparently don’t sell as well chocolate digestives and the like. Soon, our kosher biscuit horizons will narrow ever so slightly…

There was, of course, only one thing for it, and that was to get myself into the kitchen and make my own fruit flapjacks. I analysed the ingredients list of the Rakusen’s flapjacks, and compared dozens of flapjack recipes, to work out what should go into my flapjacks to replicate the Rakusen’s ones as closely as possible. I used the nutritional information on the packet to gauge how much fat/sugar/fruit/etc to include. And eventually, having done my research, I put on my apron and got busy.

I’m pleased to say that my preparations paid off. These lovely homemade fruit flapjacks are moist, chewy and dense, studded with delicious dried fruits. They have a wonderful rich sweet flavour from the syrup and coconut – I’m not sure I would have noticed the coconut in the originals if I hadn’t read the ingredients list, but now I know it’s there the subtle flavour definitely helps to make these super-yummy. Thanks for the inspiration Rakusen’s!

My copycat fruit flapjacks were a hit all round, and even got the Kipper seal of approval – as you can see in the photo below! They are perfect lunchbox treats, after-school snacks, mid-morning energy boosters, or just a delicious mouthful with a cuppa whenever you need one. 

They are also, pleasingly, super-easy to make. Just melt, stir, and bake! So, until someone starts a successful bring back the Rakusen’s fruit flapjack petition, I think I’ll be making these quite regularly!

I cut my flapjacks into 9 fingers, but you could probably get a few more or less depending on how you cut them.

Delicious, chewy, oaty flapjacks studded with juicy dried fruits and richly flavoured with syrup and coconut. Dairy free, parve, vegan, and utterly yummy!

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Fruit Flapjacks
Yields 9
Copycat Rakusen's fruit flapjacks
Write a review
Prep Time
10 min
Cook Time
20 min
Total Time
30 min
Prep Time
10 min
Cook Time
20 min
Total Time
30 min
195 calories
28 g
0 g
8 g
3 g
2 g
45 g
14 g
14 g
0 g
6 g
Nutrition Facts
Serving Size
Amount Per Serving
Calories 195
Calories from Fat 75
% Daily Value *
Total Fat 8g
Saturated Fat 2g
Trans Fat 0g
Polyunsaturated Fat 3g
Monounsaturated Fat 3g
Cholesterol 0mg
Sodium 14mg
Total Carbohydrates 28g
Dietary Fiber 2g
Sugars 14g
Protein 3g
Vitamin A
Vitamin C
* Percent Daily Values are based on a 2,000 calorie diet. Your Daily Values may be higher or lower depending on your calorie needs.
  1. 75g margarine (or butter) (1/3 cup)
  2. 75g soft brown sugar (1/3 cup + 1 tbsp)
  3. 1 tbsp golden syrup
  4. 125g porridge oats (1 1/3 cups)
  5. 35g plain flour (1/4 cup + 1 tbsp)
  6. 50g raisins or sultanas (or a mixture) (1/4 cup)
  7. 25g desiccated coconut (1/3 cup)
  1. Preheat the oven to 180C (350F). Line a loaf tin with baking parchment.
  2. In a medium saucepan, melt the margarine, brown sugar and syrup together over a moderate heat.
  3. Add the oats, flour, dried fruit and coconut and mix thoroughly to combine.
  4. Turn the mixture into the prepared loaf tin and press down well. Bake at 180C for around 20 minutes until just golden on top.
  5. Remove from the tin, score into fingers, and cool on a wire rack.
  6. Eat and enjoy!


  1. Hi Helen, Looks good. I have been making a fruit flapjack for years and gradually honed my recipe to create what I think is the perfect amount of gooiness. I use a mixture of dried fruit, usually whatever is in the cupboard but often includes apricots and dates. I pulse the fruit in the food processor to break it up a bit and then add it to the butter/syrup/sugar mix while it is still hot in the saucepan. I give it a while to soften before I add the oats. Then bake as normal. Makes a gorgeous gooey flapjack.

  2. Pingback: New & Kosher - the autumn edit! Plus Cirio tomato giveaway! - Family-Friends-Food

  3. I really like adding coconut to my flapjacks too! I think it gives such a nice flavour.

  4. I love fruit in flapjacks it lifts them to scrumptious rather than just delicious and these look very tempting indeed!

    • I love dried fruit in anything. It’s a constant struggle to make plain biscuits/cakes/other – I must fight my instinct to alway throw a handful of raisins in!

  5. nadiashealthykitchen

    I’ve never tried Rakusen’s fruit flapjacks, but your version looks delicious! I think homemade always tastes better than shop bought anyway 🙂

  6. Mmm these sound like just the sort of thing my kids would love to eat after school. Wonder if I have time to whip up a batch before they get home!

  7. I love coconut in my flapjacks and cereal bars too! I’d never heard of Rakusens but these are so much like my mum’s flapjacks – even the recipe looks practically the same!

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